I'm working with an ambitious B2B SaaS business that are seeking their first Marketing hire to join the team. The business which have raised in excess of £4.5m to date and are fortunate to be backed by some of the most prominent investors in Europe. It's a key role for the business as they see Product Marketing as a key pillar for their growth.
The role will suit someone with proven experience in B2B Marketing, who is confident in their ability to be the first on the ground!
Day to Day
Content marketing - everything from unique, engaging webinars and content partnerships with other SaaS companies, to opinion pieces and industry data insights.
Lifecycle marketing - crafting a delightful customer experience to ensure customers love working with them
Brand marketing - liaising with PR and graphic design teams to help land core messaging in publications that matter to the target customer.
Performance reporting - work with the Commercial Director to create a transparent and detailed reporting structure to gauge success for this department and the rest of the team.
Minimum of 2 years experience as a Marketing Manager in a fast-growth B2B SaaS technology company
Proven experience within a successful startup!!
Experience in GTM plans and driving them forward for effective product launches, with a solid understanding of the process and stages needed
Ability to craft targeted value propositions that resonate with target audiences
Proven experience in providing tools, knowledge and materials to the Sales team in order to communicate the product value to the target audience
Experience in content marketing
If this sounds exciting - and it should! - and you think you have the right experience then please apply!