Digitas
Trusted Hiring, Delivered at Pace
Digitas partners with Propel for specialist freelance and contract hiring across Media and Data. The relationship moved to Propel a year ago, led by a consultant with five years of prior experience with the business, and has delivered at pace ever since.
Knowing exactly what good looks like in media and data, and moving fast enough to deliver it.
The Challenge
Digitas needed a specialist recruitment partner for Media and Data roles, covering open permanent positions that weren't filling quickly enough, departures needing rapid backfill, and new client wins requiring immediate resourcing ahead of permanent hires. The roles themselves span specialist media and data skillsets, from SEO and paid social to analytics and data science, requiring a partner with genuine depth in that space and the ability to move at pace without compromising on fit.
The Approach
The Digitas relationship moved to Propel a year ago, led by a consultant with five years of direct experience already in place, knowing the hiring managers, the role types, and the pace the business operates at. That head start meant Propel was delivering from day one rather than building trust from scratch.
Since then, the relationship has run on consistent weekly contact: candidates shared proactively rather than only in response to a live brief, ongoing market insight and salary benchmarking, and shortlists typically turned around within 24 hours. Contracts are structured outside IR35 to support flexible, often remote working, matching the pace Digitas itself needs to move at for its own clients. Behind that day-to-day contact sits Propel's wider specialist network across Media and Data, giving the relationship a depth of coverage no single consultant could offer alone.
The Results
Across 2026, Propel's vacancy support for Digitas has stepped up significantly: 9 placements delivered in the last 6 months alone, spanning Analytics Director, SEO Manager, Data Scientist and Media Analytics Manager roles.
Turnaround has consistently been fast: most roles closed within two weeks of being briefed, with the quickest, a Data Scientist hire, going from brief to placement in two days, with the successful candidate starting the day after that.
As the Digitas client portfolio continues to grow, Propel hopes to keep supporting that success with the same pace and specialism. This is a relationship that continues to evolve, not one that ends at a single hire.